Oilfield Marketing Moves Beyond Local Convention Giveaways
There are many things that an oilfield marketing company should take into consideration when choosing a reputable oilfield marketing company. Always keep in mind that you’re looking for much more than simple internet marketing when trying to find an oilfield marketing company. You want to locate an oilfield marketing company that works closely with oilfield equipment manufacturers.
While working in the oilfield can be rewarding, it’s also extremely dangerous. Working in the oilfield comes with all types of hazards such as oil spills and water damage. If you work in the oilfield, you have the responsibility to ensure that safety is your number one priority. You want to be sure that your Houston oilfield marketing company is a company that will work with you to ensure that safety is your number one priority on the job.
A good Houston oil field marketing firm will come into your office and give you a comprehensive tour of the facility. They will discuss how you can get the most out of your current workforce. The most common problems that people end up having with oil companies are not having enough workers and too many laid off employees. It’s important that you don’t have both. You also want to make sure that the people you hire to work for you are qualified to do the jobs you need them to do.
The petroleum industry is going through a change in technology and it requires oil companies to update their equipment. One of the biggest investments an oilfield marketing company makes is in drilling machines. These machines allow drilling operators to accomplish more difficult oil extraction jobs and extract greater volumes of oil from the ground. In order to protect themselves from the wear and tear of these drilling machines, oil companies need to find solid oilfield equipment manufacturers in Houston. You should be able to visit the sites of some of the equipment manufacturers and speak with some of their employees to better understand what the equipment they have on the ground is capable of. You should also be able to visit the sites and talk to the managers to see if the drilling is progressing according to plan.
In addition to equipment, petroleum companies are investing in a variety of systems to increase productivity, like computer software programs. Many petroleum companies require the use of computers in order to make a consistent and accurate assessment of where the drilling is taking place. Oilfield drilling equipment manufacturers should have well developed computer software that will allow you to maximize productivity while minimizing the amount of time you spend waiting on maintenance. A reputable international oilfield marketing company will be able to offer you consulting services like this to help you increase your drilling efficiency.
Another investment an international oilfield marketing company will make in your city/town is in the form of educational seminars. The energy industry is one of the fastest-growing sectors in the country, and Houston is seen as a logical location for energy seminars. A reputable company will sponsor a seminar that allows potential new employees to get up close and personal with one of the oilfield’s senior leaders. By doing this, you will gain first hand knowledge of the leader’s vision and mission for the company, as well as gain an insider’s perspective of the industry in general.
Finally, another investment an international oilfield marketing company will make in your city/town is by sending several of its sales representatives to train local petroleum engineers. If you live in Houston, you have no reason not to take advantage of these free seminars. Most oilfield companies require engineers to be highly skilled in basic mechanics, as well as highly trained in all facets of drilling. By training engineers in the latest drilling technologies and techniques, you can ensure that your energy industry presence is felt in the community.
In short, a company that spends time putting on energy industry events in your community shows a commitment to community involvement and social responsibility. The company’s products and services are also closely connected to the well-being of your community. By encouraging a well-rounded lifestyle in your employees and communities, oilfield companies can truly “do for the city.” As a former petroleum engineer, I worked closely with major oilfield companies before becoming a motivational speaker. I believe these events help the oilfield industry set the standard for customer service. After all, who better to represent your company than those who have actually worked in the field?