How many times have you seen websites that take ages to load? How many times have you been told by friends and family that your internet connection is unreliable? When you visit a site that takes too long to load, does that make you feel any better? If you as most people do, then you are likely to experience either an annoyance or rage related to the way in which the website is delivering its content. And if you’re someone who regularly visits websites that make you angry or frustrated, then do you also often stay on those sites?
The fact is that having a slow website is detrimental to your ranking. The more slow your site is, the more difficult it is for search engines to pick up on your page. A slow website also means that your visitors have a longer time waiting whilst they can view the information that they want. So if a website takes a long time to load and makes your visitor wait that extra time before they can view what they are looking for, then there is every chance that they will forget about your website completely.
But how does having a slow website affect your ranking? You first need to understand how search engines work, and then you need to know how to improve your website load speed. Search engines are not lazy, but they work with a constraint of resources. The more resources that they have to complete a search, the slower the overall browsing experience will be. In order for them to work with this constraint, they need to make sure that they have access to all the data that a user has provided. The problem is that users frequently share information between different websites, and this causes the data to become scattered.
Search engines are unable to identify all these scattered files and will take a very long time to process them. This means that a website load speed of around sixty to ninety seconds is required in order for the search engine to rank a page well. Obviously this is not fast enough for many users who want their pages to load quickly. That is why it is very important for a web designer to understand the importance of page speed and how it affects the user experience. This is the reason why a website load speed checker is so useful.
The way in which a website load checker works is by monitoring how long it takes for your webpage to download all the resources from the Internet and then compares this with your own website speed. If your page takes longer to download all the pages requested by your visitors, then this will reflect poorly on your ranking. Most search engines will then decide that your website is not suitable for viewing by people with slow connections. In fact, if you are experiencing problems with a certain aspect of your page, such as a slow website speed, then a good way to improve this is to edit the code of your webpage, or visit a website hosting company and request they improve the speed of your site. However there is one more important factor to consider here.
If a search engine determines that your site is unsuitable for viewing by certain groups of people, it can also cause your ranking factor to drop. For example, if you are selling products online and a large percentage of your visitors are mobile users, but you are seeing a poor website load speed, then this may be because your visitors do not have access to Wi-Fi or some other wireless technology. Therefore the first thing to do is to check whether your Internet connection can support the speed that your visitors need. If it cannot, then a wireless router or mobile device will be required. In addition to improving your website load speed, if you use a wireless device to access your site, you may also want to consider improving your site performance.
Finally, what is the most likely reason for slow website load speed? One reason is that your web pages are designed using Flash. The majority of modern operating systems do not support Flash. Therefore, in order to see your pages in full HD quality you will need to download Flash support into your computer. However many software programs now exist that do not require installation and that include Flash support.